MRC of Thérèse-De Blainville Launches 26th Edition of OSEntreprendre Challenge in the Laurentides

The MRC of Thérèse-De Blainville, led by Mr. Eric Westram, the prefect, and Mr. Derick Fonseca, president of Le Bon Plan Marketing, kicked off the 26th edition of the OSEntreprendre Challenge during a press conference. This annual event promotes entrepreneurial initiatives and attracts approximately 47,000 participants, ranging from young students to seasoned business leaders.

The OSEntreprendre Challenge is a significant movement in Quebec, supporting various entrepreneurial activities through its different components. It encourages students, new entrepreneurs, and established business owners, all contributing to the vibrant entrepreneurial ecosystem of Quebec. The challenge operates at the local, regional, and national levels, with over 300 leaders actively involved in highlighting local projects.


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The MRC of Thérèse-De Blainville’s Economic Development Department coordinates the Business Creation component of the challenge. Eligible entrepreneurs must establish a company that had not generated income before April 1, 2023, with the startup date set no later than December 31, 2024. To ensure the validity of their registration, participating companies must be registered with the Quebec Business Registry. Businesses will be categorized into seven groups: biofood, social economy, technological and technical innovation, commerce, services to individuals, services to businesses, and exploitation/processing/production.

Evaluation of entrepreneurs occurs at three levels: local (MRC de Thérèse-De Blainville), followed by regional (the Laurentides), and then the winners have the opportunity to represent their administrative region at the provincial level. The assessment criteria include the quality of the business plan, originality and innovation, entrepreneurial profile, social impact, profitability, sustainability, and more.

Mr. Westram, expressed his pride in launching the 26th edition of the OSEntreprendre Challenge within their territory, emphasizing the importance of supporting emerging SMEs and showcasing their potential. He said, “We hope, once again, to unearth some great entrepreneurial gems in our territory.”

Mr. Derick Fonseca, shared a message with aspiring entrepreneurs, stating, “Being an entrepreneur means working harder than as an employee, without the security, stability, and above all, not having recognition from an employer. The OSEntreprendre Challenge is your moment! The moment to celebrate entrepreneurship and the courage of all the people behind these great businesses. People who have worked with a vision and dared to undertake!”

Important dates to remember include project registration by Tuesday, March 12, 2024, at 4:00 p.m. at the latest. The local gala of the OSEntreprendre Challenge will take place on Wednesday, March 27, 2024, at the Professional Training Center in New Technologies; Mille-Îles School Service Center; 75, rue Duquet; Sainte-Thérèse (Quebec) J7E 5R8. It’s an exciting opportunity for entrepreneurs to showcase their innovative ideas and business plans while celebrating entrepreneurship in the region.